When famous toy brand, Margarete Steiff GmbH, decided to produce the first ever “couture” teddy bear, they chose the master of today’s luxury: Karl Lagerfeld.
A unique and unusual collaboration showing how Lagerfeld always is on the avant-garde. Steiff innovates and brings the first teddy bear made for older kids. Source: Colette
_Tags: Colette, Karl Lagerfeld, Steiff, Teddy Bear
_Posted by Coco
German toy manufacturer Steiff announced that it will produce a Karl Lagerfeld teddy bear – meaning that the fuzzy toy will be clad in a sharp suit, dark sunglasses and high-collars in a very Karl fashion. Waiting for the first pictures!
_Tags: Karl Lagerfeld, Marketing, Steiff, Toy
_Posted by Anna