Charlotte Gainsbourg will be the face of the upcoming Balenciaga perfume, to be launched in February 2010. Not surprising as she is the muse to Nicolas Ghesquiere the designer of the Parisian house.
The French actress, and daughter of cult singer Serge Gainsbourg, already posed for the brand for its Fall/Winter 2008 campaign.
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Balenciaga opens today its first London flagship store on Mount street, Mayfair.
Once again Balenciaga strikes points in creativity and luxury with a stunning decor, the result of the collaboration between Nicolas Ghesquiere, French artist Dominique Gonzalez-Foerster and light designer Benoit Lalloz.
The store futuristic features are a nod to the original Balenciaga years and a certain London vibe, that of the Pop era. *source:WWD