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The specialty of Forget Me Not is its unique concept – a synergy of fashion and art through the hand made drawings that are later implemented as a print on the silk, cashmere and cotton fabric. The creative mind of Forget Me Not – Coco – is a fashion illustrator and graphic artist who joins the idea of art made digital prints on the fabrics. The complex process of the creation involves both craftsmanship and advanced printing technology. That is because all the graphic works and print designs featuring on the scarves are initially hand-drawn compositions by Coco. The use of hand drawing technique is a crucial point in design. Afterward, all the compositions are digitally printed on the fine quality fabrics of cotton, silk and cashmere in Como, Italy. This is very advanced process of digital printing resulting in great quality of the products and uniqueness. The scarves are produced in small quantities per design that gives around 100 pieces per style.

More on her 2 website – www.forget-me-not.me and www.cocopit.biz

PHOTO: SILJA MAGG – STYLISM: GUILLAUME BOULEZ – HAIR: JEANIE SYFU – MAKE UP: CHIFUMI NAMBASHI & JILLIAN HALOUSKA – MODEL: LOUISE

The new SS2011 accessories collection from Forget-Me-Not is inspired by Mythology. Designer Coco’s 100% silk scarves – which are are digitally printed in Como, Italy – depict scenes featuring characters whose tales of heroism, romance and mystery have captured mankind’s imagination across the centuries.
As always, the Forget–Me-Not muses appear in the form of delicate female characters depicted in dreamlike scenarios. Fine featured and full of mischief, these sylphs are surrounded by winged creatures and fantastical beings including butterfly, ornate shells and tropical birds. Twisted ropes of pearls snake through elegant tuniques whilst Coco’s unique geometrical abstractions add a graphic quality that compliments the whimsical nature of her illustrations.
In a palette of ocean blues, rich purple and midnight black, on which brighter hues are set off against a backdrop of neutral tones to give each composition a beguiling sense of depth. Moreover, with every design meticulously rendered by hand, this latest collection in the highly successful Forget-Me-Not series is a covetable extension of Coco’s work as a sought after fashion illustrator.

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Forget Me Not’s new Winter 2010 collection, entitled ”Mythology”, takes inspiration from the myths of Ancient Greece.
This season, the collection continues with a small collection of mens’ scarves. more on forget-me-not.me

(The Age of Feminine Drawing No. 2)
The New Age of Feminine Drawing demonstrates clearly how and why illustration in fashion has made an amazing comeback. Having virtually reached saturation point, photography is no longer the all-powerful medium of creativity, and has once again given way to the age old art of drawing.

The drawings featured in this exciting new title represent many different styles and a broad cross section of artists. All works featured have one thing in common: they possess a uniquely feminine power of seduction.
Categories covered include magazine covers, posters, cosmetic advertisements, lifestyle advertisements and entertainment products.

Artists featured include Akari Inogouchi, Annika Wester, Carine Brancowitz, Cecilia Carlstedt, Cedric Rivrain, Christina K. Coco, Elisa Johns, Laura Laine, Lotie, Maren Esdar, Jarno Kettunen and more.

“Wonderland” is the perfect fantasy for the SS 10 season.   Inspiration flows from the pages of Lewis Carol’s Alice in Wonderland, from the exquisite illustrations of John Tenniel depicting the fantastical world beyond the rabbit hole, and is recast in a modern light as a collection of digitally printed silk scarves.  Each design has been meticulously rendered by hand, and serves as an extension of Coco’s work as a highly coveted fashion illustrator.

The muse finds herself transported in ink into three distinct fantasy worlds, which serve as stages of what must surely be a most marvelous adventure.  In one instant she sits amongst an explosion of oversized lilies and musical notes, which swirl around bending bars of sound.  In another she stands holding a deck of cards, seemingly beckoning us past a grouping of feathers and flamingos to take a closer look.
The third is a boudoir abstraction of whirling timepieces, mechanisms, and upholstery finishings.
Strong geometric shapes and backgrounds serve as a counterpoint to elegant drawings and swirling realities, giving the sublimely feminine illustrations a stronger, modern appeal.   Each scarf design comes in 3 colour ways, in which brighter and more neutral tones are carefully considered and utilized expertly to give each composition a unique appeal.

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“Forget me notscarves are an extension of the coco’s work as an illustrator, all designs are based exclusively on personal compositions and all elements have been hand-drawn. The illustrations from the Winter 2009 scarves are displayed in Tokyo for the corner display space at the BIJOUX store in Marunouchi in Tokyo.

http://www.hpfrance.com/bijoux/

more Scarves available around the world in Barney’s, Colette, Lane Crawford, and more…

http://www.forget-me-not.me/ or http://cocopit.biz/